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Nokia 3720 classic. iPod killer?

August 14th, 2009

Nokia have always built solid, durable phones with decent battery lives. In fact, we know people who are still using Nokia’s with LCD screens from about seven years ago that are still going strong. Not so with so many other manufacturers of course, especially in these days of new 18-24 month contracts. Because a disturbing trend happened in the days of 12 month contracts in which phones started to get built just for the length of that contract and no more. So that if you waited, say, 14 months, you’d suddenly find that your battery was barely lasting a day, your screen looked like it wanted to go into retirement and the whole casing started to feel just a little bit like it was going to fall apart in your hands. And don’t get us started on how mayfly-like iPods are…

Which is why it just plain makes sense that it’s Nokia who are bringing one of the world’s most rugged phones to the market. The Nokia 3720 Classic is, in fact, just about the strongest mass market phone we’ve ever seen. And as much as we’d like to explain it to you, there really is no better demonstration than the video below. Obviously the Nokia bods employed here are being just a little bit tender with it (because come on, who hits that softly with a golf club?!) but even with that slight reserve you can see how the Nokia 3720 is one strong little puppy.

So, if you work on a construction site or other dusty / dangerous environment, or if you just happen to find yourself always wanting to make calls in the middle of your morning swim, then this little thing could be just what you’ve been looking for. You can click here for the official page, or just have a look at this Nokia 3720 review for a full rundown on all the specs and stats.

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